§ Message № show-up-vote · Voting Lens

Show Up. Vote.

Show up. Vote.

Quorum original

Show Up. Vote., Quorum

Two instructions.

Show up. Vote. The brand mantra and the brand verb, set side by side. It is the shortest possible description of what Quorum is asking anyone to do.

Why it bridges two lenses.

"Show up" belongs to the Show Up lens; "Vote" anchors Voting. This design is the bridge between them, and we file it under Voting because the action it ends on is the ballot. Note the brand convention: "Show up." keeps its full stop and is never paired with a VOTE half except here, where the pairing is the whole point.

How we set it.

Two declarative beats. "Show Up" in roman Archivo Narrow, "Vote" carried into the Fraunces italic accent so the second instruction lands harder than the first.