§ Message № facts-first · Press Lens
Facts First.
Facts first.
Civic charge · public domain
The order of things.
"Facts first" is a statement about sequence. Establish what is true, then argue about what to do. It is the working principle of journalism and the precondition of any honest civic argument.
Why it sits in the Press lens.
Facts are the product a free press exists to deliver. This design is the Press lens stated as a method rather than an institution: not "the press" but the discipline the press is supposed to practise.
How we set it.
Archivo Narrow declarative, "First" in the Fraunces italic. Two words, an instruction about priority, set to be read in a glance.
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